Today In Online Marketing News – Friday April 11, 2008

April 11, 2008 | By Marc Porcelli | No Comments »

Here are some of the articles that caught my attention today: Friday April 11, 2008

  • AOL’s Falco Gets Something Right By Stacey Higginbotham | Gigaom.com. Discussed is the need for social networks to make their networks relevant for advertisers and users.
  • Gartner Says Vista Will Collapse. And That’s Why The Yahoo Deal Must Happen by Michael Arrington | TechCrunch.com. The article recaps what Gartner analysts Michael Silver and Nail MacDonald discussed during a recent conference. Basically, Vista is not selling and that for Microsoft to remain a viable company the Yahoo deal is so important as online advertising revenue would be Microsoft’s only, “real hope of long term survival.”
  • The New E-spionage Threat by Brian Grow, Keith Epstein and Chi-Chu Tschang | Businessweek.com. Discussed are the rising number of attacks on sensitive networks – the findings are troublesome.

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Category: Ad Networks, Fraud, Mergers And Acquisitions, Social Networking

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