Today In Online Marketing News – Thursday, April 24, 2008
Here are some of the articles that caught my attention today: Thursday, April 24, 2008
- Engagement is great, but show me the money By Bill Seely | iMediaConnection.com. This is a great read for anyone who is ROI focused – very practical examples.
- Ning Valuation Right On By Steve Rosenbaum | AlwaysOn. Ning is valued at 500 million and here is why.
- Facebook Platform Faces Rough Road Ahead, Despite Successes By Mark Hendrickson | TechCrunch. Anyone who has advertised on Facebook applications knows that conversions can be very difficult to come by. Discussed are the low Facebook Application CPM’s averaging some 15 cents.
- Justice Department looking at Google/Yahoo test By Diane Bartz | Reuters. Google and Yahoo! are being investigated for possible anti-trust violations
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