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Today In Online Marketing News – Thursday May 22, 2008

Here are some of the articles that caught my attention today: Thursday May 22, 2008.

• Facebook execs explain profile redesign By Stephanie Olsen | Webware.com “PALO ALTO, Calif.–Facebook plans to unveil a redesign of profile pages in coming weeks to help members cut down on the clutter, executives said here at a press event Wednesday.”

• Three Factors to Consider Before You Jump on the Social Media Bandwagon By Lee Erickson | MarketingProfs.com. “If you’re like most B2B marketers, you’re probably wondering whether you need to jump on the social media bandwagon. You’re likely getting asked whether your company should start a blog, open a Facebook account, or be on YouTube.”

• Conspicuous Consumption and Race: Who Spends More on What By Knowledge@Wharton. “Fashionable clothes, jewelry, flashy cars…. They are all items of conspicuous consumption that give their owners status on the street. Some groups, such as blacks and Hispanics, seem to spend more on such emblems of success than others. Or is that just a stereotype?”

• How do you argue? By Jeremiah Owyang | http://www.web-strategist.com. “As an analyst, we undergo training then are put to the test to stand by our calls, and back it up with data, insight, experience, or facts. I found this diagram published by the create debate blog, and by using the creative commons license they have on their blog, am sharing it with you. The graphic is spurred by the essay written by Paul Graham How to Disagree, start there.”

• More Digital Ads Are Produced Offshore By Emily Steel | The Wall Street Journal. “Outsourcing has hit Madison Avenue. Until recently, Web ads were produced mostly by creative types in downtown lofts in places like New York City or San Francisco. But big marketers are now increasingly shipping off that work to little-known businesses in places like Costa Rica and Bulgaria.”