Today In Online Marketing | Friday, July 11, 2008

  • Internet Bigcos – How The Market Sees Them by Bernaard Lunn | ReadWriteWeb.com. “In this post we provide data that shows how public market investors see 7 of the Internet bigcos we listed in our current poll (repeated below). In particular this data provides some background insight into the the “sound and fury” surrounding Yahoo. “
  • High gas prices fuel boom in online classes by Nancy Kelsey | San Francisco Chronicle. “Laurel Ranticelli considered driving 40 miles round-trip to take education classes at the University of Massachusetts campus in Amherst. Then she realized she could take the same courses from her computer at home and save on fuel costs.
  • YouTube does U-turn, plans to intro pre-roll ads by Helen Leggatt | Bizreport.com. “After trying to monetize the video site with a variety of new-style ad programs, Google may be caving in and giving the green light to good, old-fashioned pre- and post-roll advertising on YouTube.”
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