Social Media and Big Brands

July 21, 2009 | By Marc Porcelli | No Comments »

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What are the top big brands online? A new study released by analyst Charlene Li of the Altimeter Group and Wetpaint ranks the top 100 brands by social media engagement (via Techcrunch). The study, “Scores the engagement level of each of the top 100 brands across more than ten social media channels, including blogs, Facebook, Twitter, wikis, and discussion forums.”

1. Starbucks
2. Dell
3. eBay
4. Google
5. Microsoft
6. Thomson Reuters
7. Nike
8. Amazon
9. SAP
10. Tie – Yahoo!/Intel