Archive for the ‘Affiliate Marketing’ Category
Thursday, July 3rd, 2008
Should You Invest in the Long Tail? By Anita Elberse | Harvard Business Publishing. "It was a compelling idea: In the digitized world, there’s more money to be made in niche offerings than in blockbusters. The data tell a different story."
Debating the Long Tail By Chris Anderson | Harvard ...
Posted in Ad Networks, Advertising Agencies, Affiliate Marketing, Media Buying, Rankings, Search Marketing, Social Networking | No Comments »
Wednesday, July 2nd, 2008
The Worst IPO Market on Record? By Spencer E. Ante | BusinessWeek.com. "The first half of 2008 was dismal for venture-backed initial public offerings, and most VCs don't see the climate improving any time soon."
Web Design Case Study: Community By Helen Walters | BusinessWeek.com. "More and more businesses want an ...
Posted in Ad Networks, Affiliate Marketing, Behavioral Targeting, Code, Creatives, Mergers And Acquisitions, Monitization, Rankings, Search Marketing, Social Networking | No Comments »
Tuesday, July 1st, 2008
CBS Completes CNET Purchase, Broadens CBS Interactive Biz Unit MediaBuyerPlanner.com "CBS has completed its $1.8 billion acquisition of CNET Networks, and has merged the company into a new and expanded CBS Interactive business unit, according to Radio Ink. ComScore ranks the new unit as the eighth-largest web network worldwide."
Performics Becomes ...
Posted in Ad Networks, Advertising Agencies, Affiliate Marketing, Media Buying, Mergers And Acquisitions, Monitization, Search Marketing, Social Networking | No Comments »
Monday, June 30th, 2008
Online ad spend growing at "phenomenal rate" By Helen Leggatt | BizReport.com. "Ten percent of all advertising spending across all media will be on online ads according to recent forecasts released by IDC."
Bringing Health Records Online By Catherine Holahan | BusinessWeek.com. "When he worked in the emergency room, Dr. James ...
Posted in Ad Networks, Advertising Agencies, Affiliate Marketing, Legal, Monitization, Rankings, Search Marketing | No Comments »
Sunday, June 22nd, 2008
Are The Social Networking Greats Nearing Their Limits? By Paul Glazowski | Mashable.com. "So comScore [CNET] tells us Facebook surpassed MySpace in worldwide visitors for the first time. This shift evidently occurred sometime in the last few months, between March and May....Yawn..."
m0serious provides advice on Design
SHARETHIS.addEntry({ title: "Today In Online ...
Posted in Affiliate Marketing, Creatives, Media Buying, Social Networking | No Comments »
Saturday, June 21st, 2008
Which SVP At Yahoo Quit Today? By Michael Arrington | Techcrunch.com. "The Yahoo resignation parade is getting so popular that Wired contributing editor Matt Honan created a Do-It-Yourself Resignation Letter, just fill in the blanks and hit submit (nice subject line on that email, by the way)."
The iPhone's Next Frontier: ...
Posted in Ad Networks, Affiliate Marketing, Media Buying, Mergers And Acquisitions, Monitization, Search Marketing, Social Networking | No Comments »
Friday, June 20th, 2008
Brought to You by . . . Anyone? By Peter Whoriskey | The Washington Post. "One of the nation's leading sponsors of online media, Rob Wrubel lays out as much as $20 million a month for Internet ads. Over time, his firm's ad buys have supported a wide spectrum of ...
Posted in Advertising Agencies, Affiliate Marketing, Creatives, Media Buying, Monitization, Search Marketing | No Comments »
Tuesday, June 17th, 2008
Hydra Network Debuts Transparent CPA Network By Tameka Kee | MediaPost.com. "Cost-per-acquisition (CPA) ad network provider Hydra Network has added another facet to its roster of advertising options. It's Hydra Elite, a fully transparent network compiled of nearly two dozen high-volume publishers in the display, email and search channels."
Social Networking ...
Posted in Ad Networks, Affiliate Marketing, Behavioral Targeting, Fraud, Legal, Monitization, Social Networking | No Comments »
Wednesday, May 28th, 2008
Web users 'getting more ruthless' BBC News. Web users are getting more ruthless and selfish when they go online, reveals research.
How Big Brands Embrace Analytics By Neil Mason | The ClickZ Network. "I'm just back from the eMetrics Marketing Optimization Summit in London. It was a busy two ...
Posted in Affiliate Marketing, Competitive Intelligence, Fraud, Legal, Mergers And Acquisitions, Monitization, Rankings, Social Networking | No Comments »
Friday, May 23rd, 2008
Here are some of the articles that caught my attention today: Friday May 23, 2008.
Microsoft Offers Rebates to Shoppers Using Its Search By Miguel Helft | The New York Times. “With its share of the Internet search market in steady decline and its pursuit of an alliance with Yahoo ...
Posted in Affiliate Marketing, Mergers And Acquisitions, Monitization, Online Marketing, Rankings, Search Marketing | No Comments »
