Archive for the ‘Code’ Category
Tuesday, August 19th, 2008
More American's are getting their news on the television versus the internet. As expected the younger the demographic, the more news is consumed online - more here.
Paid content has released, Online Advertising VC and M&A Deals In The Last Year. This is just a tidbit, but there are some ...
Posted in Ad Networks, Behavioral Targeting, Code, Legal, Mergers And Acquisitions, Optimization, Social Networking | No Comments »
Monday, August 18th, 2008
Many users are familiar with CAPTCHA, but did you know it is used for more than just verification?
Azoogle (my employer) has been ranked the 28th largest ad network domestically for July by ComScore, Inc. The monthly reach through the Azoogle Ad Display Network now spans over 40 million ...
Posted in Ad Networks, Affiliate Marketing, Code, Monitization, Rankings, Social Networking | No Comments »
Wednesday, July 2nd, 2008
The Worst IPO Market on Record? By Spencer E. Ante | BusinessWeek.com. "The first half of 2008 was dismal for venture-backed initial public offerings, and most VCs don't see the climate improving any time soon."
Web Design Case Study: Community By Helen Walters | BusinessWeek.com. "More and more businesses want an ...
Posted in Ad Networks, Affiliate Marketing, Behavioral Targeting, Code, Creatives, Mergers And Acquisitions, Monitization, Rankings, Search Marketing, Social Networking | No Comments »
Friday, May 30th, 2008
How to Fill the Talent Gap By Douglas A. Ready and Jay A. Conger | MIT Sloan Management Review. "It's no secret that global companies are finding it harder to fill critical jobs these days. They're struggling to land top recruits in emerging markets, for instance, and haven't prepared people ...
Posted in Code, Creatives, Legal, Monitization | No Comments »
Thursday, April 10th, 2008
Here are some of the articles that caught my attention today: Thursday April 10, 2008
Ad Nets to Proliferate By Brian Morrissey| AdWeek. According to the Rubicon Project there are currently some 300 ad networks. Growth is expected to continue, “particularly among specialized networks that cater to brand advertisers.” Basically this ...
Posted in Ad Networks, Code, Mergers And Acquisitions, Online Marketing, Social Networking | No Comments »
Sunday, April 6th, 2008
I have been talking a lot about Phorm and NebuAd’s ISP targeted advertising lately. What I have not touched on is the technology behind this ISP based targeted advertising. The technology is called Deep Packet Inspection or DPI.
Deep Packet Inspection is also the technology behind the whole Network Neutrality debates. ...
Posted in Code, Legal, Monitization, UK Marketing | No Comments »
Thursday, March 13th, 2008
AOL has sure had its share of news this week. Today came the announcement that they had purchased social networking site, Bebo.com. Bebo has some 40 million users worldwide with its strengths lying in the UK. The acquisition closed for some $850 million dollars. We’ll have to see how ...
Posted in Advertising Agencies, Affiliate Marketing, Code, Mergers And Acquisitions, Monitization, Online Marketing, Social Networking, UK Marketing | No Comments »
Sunday, March 2nd, 2008
There are many ad networks out there that delivery a ton of inventory. Often times it is the networks that have the best reach which get the most attention. Personally, I could care less what percentage of the population that networks hit, I am interested in inventory that is reasonably ...
Posted in Affiliate Marketing, Code, Competitive Intelligence, Online Marketing, Rankings | No Comments »
Wednesday, February 13th, 2008
Just last week Google quietly announced The Google Social Graph API. Although it’s very early to tell just how significant if at all this release will be, it holds promise. One limit of the Social Graph API at this point is the ease of use; a basic task for those ...
Posted in Code, Online Marketing | No Comments »
