• Phorm Is Legal, Quality Score Updates, Porn Vs’ Social| 1 Comment

    A few interesting bits of news this week. First, Phorn was deemed legal this week in the UK, “After conducting its enquiries with Phorm, the U.K. authorities consider that Phorm’s products are capable of being operated in [a legal manner],” the statement read, if users are “presented with an unavoidable statement about the product and [...]

  • Behavioural Targeting On the ISP Level Gets Targeted| Leave a Comment

    Readers of this blog will know I have been posting about Phorm and Nebuad for some time. The technology is promising, but too intrusive for many users comfort levels. Today, Nebuad CEO Bob Dykes announced he was resigning from the company. Since the early summer congress has been paying very close attention to the technology [...]

  • Online vs’ TV, VC and M&A Deals, Lotame Closes $13M Funding Round| Leave a Comment

    More American’s are getting their news on the television versus the internet. As expected the younger the demographic, the more news is consumed online – more here.
    Paid content has released, Online Advertising VC and M&A Deals In The Last Year. This is just a tidbit, but there are some interesting statistics. For example, there were [...]

  • Google Ad Planner, Top 50 Advertisers, Scrabulous and Facebook| Leave a Comment

    Many publishers (and advertisers) question web statistics, when Google announced back in June that they would be releasing Ad Planner, many people paid attention. I came across a posting today by John Battelle, Exclusive: A Look at Google Ad Planner Data Vs. Comscore that I found relevant – anyone interested in Ad Planner should check [...]

  • Today In Online Marketing | Wednesday, July 9, 2008| Leave a Comment

    Interpublic: Social Is Fastest Growing Emerging Medium; Search Is Slowing by Joe Mandese | MediaPost.com. “Warning that the “hyper acceleration” of some of the fastest growing emerging media platforms – including search, social media, online video, gaming, interactive TV, and digital out-of-home – appear to be slowing, Interpublic’s Magna Global unit this morning released an [...]

  • Today In Online Marketing News | Monday, June 30, 2008| Leave a Comment

    Online ad spend growing at “phenomenal rate” By Helen Leggatt | BizReport.com. “Ten percent of all advertising spending across all media will be on online ads according to recent forecasts released by IDC.”

    Bringing Health Records Online By Catherine Holahan | BusinessWeek.com. “When he worked in the emergency room, Dr. James Mault often had technology capable [...]

  • Today In Online Marketing | Thursday, June 19, 2008| Leave a Comment

    Web use at work can be constructive, study says By Associated Press | Cnn.com. “It’s no secret that people sneak in some personal e-mail and Web surfing when they’re supposed to be working.”

    NebuAd Accused Of Ignoring Online Privacy Basic Rules By Wendy Davis | MediaPost.com. “With lawmakers gearing up to grill online ad executives, advocacy [...]

  • Today In Online Marketing | Tuesday, June 16, 2008| Leave a Comment

    Hydra Network Debuts Transparent CPA Network By Tameka Kee | MediaPost.com. “Cost-per-acquisition (CPA) ad network provider Hydra Network has added another facet to its roster of advertising options. It’s Hydra Elite, a fully transparent network compiled of nearly two dozen high-volume publishers in the display, email and search channels.”

    Social Networking Gets a Sanity Check By [...]

  • Today In Online Marketing News – Monday, June 9 2008| Leave a Comment

    Today In Online Marketing News – Monday, June 9 2008

    Our New Social Media Deals Report: Charting VC and M&A Deals Over the Last Year By Amanda Natividad | PaidContent.com. “Nearly two years ago we had our first Social Media Deals Report in which we recounted the social media VC and M&A deals in various categories [...]

  • Today In Online Marketing News – Tuesday June 3, 2008| Leave a Comment

    The Fork in the Road for Social Media By Bernard Lunn | ReadWriteWeb.com. “Social networking is at a major fork in the road. Down one road is adding more features to a walled garden and opening up just enough, so that users seldom need to leave. Most sites are going down this yellow brick road [...]

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