Archive for the ‘Legal’ Category

Today In Online Marketing News | Monday, June 30, 2008

Monday, June 30th, 2008

Online ad spend growing at "phenomenal rate" By Helen Leggatt | BizReport.com. "Ten percent of all advertising spending across all media will be on online ads according to recent forecasts released by IDC." Bringing Health Records Online By Catherine Holahan | BusinessWeek.com. "When he worked in the emergency room, Dr. James ...

Today In Online Marketing | Thursday, June 19, 2008

Thursday, June 19th, 2008

Web use at work can be constructive, study says By Associated Press | Cnn.com. "It's no secret that people sneak in some personal e-mail and Web surfing when they're supposed to be working." NebuAd Accused Of Ignoring Online Privacy Basic Rules By Wendy Davis | MediaPost.com. "With lawmakers gearing up to ...

Today In Online Marketing | Tuesday, June 16, 2008

Tuesday, June 17th, 2008

Hydra Network Debuts Transparent CPA Network By Tameka Kee | MediaPost.com. "Cost-per-acquisition (CPA) ad network provider Hydra Network has added another facet to its roster of advertising options. It's Hydra Elite, a fully transparent network compiled of nearly two dozen high-volume publishers in the display, email and search channels." Social Networking ...

Today In Online Marketing News – Monday, June 9 2008

Monday, June 9th, 2008

Today In Online Marketing News – Monday, June 9 2008 Our New Social Media Deals Report: Charting VC and M&A Deals Over the Last Year By Amanda Natividad | PaidContent.com. "Nearly two years ago we had our first Social Media Deals Report in which we recounted the social media VC and ...

Today In Online Marketing News – Tuesday June 3, 2008

Monday, June 2nd, 2008

The Fork in the Road for Social Media By Bernard Lunn | ReadWriteWeb.com. "Social networking is at a major fork in the road. Down one road is adding more features to a walled garden and opening up just enough, so that users seldom need to leave. Most sites are going ...

Today In Online Marketing News – Friday May 30, 2008

Friday, May 30th, 2008

How to Fill the Talent Gap By Douglas A. Ready and Jay A. Conger | MIT Sloan Management Review. "It's no secret that global companies are finding it harder to fill critical jobs these days. They're struggling to land top recruits in emerging markets, for instance, and haven't prepared people ...

Today In Online Marketing News – Wednesday May 28, 2008

Wednesday, May 28th, 2008

Web users 'getting more ruthless' BBC News. Web users are getting more ruthless and selfish when they go online, reveals research. How Big Brands Embrace Analytics By Neil Mason | The ClickZ Network. "I'm just back from the eMetrics Marketing Optimization Summit in London. It was a busy two ...

Today In Online Marketing News – Tuesday, May 6, 2008

Tuesday, May 6th, 2008

Here are some of the articles that caught my attention today: Tuesday, May 6, 2008. The X Factor: The risky business of ad banners By Sean X Cummings | iMediaConnection. Cummings argues, “The way most agencies conceptualize banner ads is seriously flawed. The internet is a fundamentally different consumption medium than ...

Today In Online Marketing News – Friday, April 25, 2008

Friday, April 25th, 2008

Here are some of the articles that caught my attention today: Friday, April 25, 2008 Should Anti-Spyware Programs Fight Snooping I.S.P.’s? By Saul Hansell | The New York Times. Will spyware software block the cookies needed by ISP targeting companies like Phorm? Three Reasons Your Visitors Don't Convert to Leads ...

Today In Online Marketing News – Thursday, April 24, 2008

Thursday, April 24th, 2008

Here are some of the articles that caught my attention today: Thursday, April 24, 2008 Engagement is great, but show me the money By Bill Seely | iMediaConnection.com. This is a great read for anyone who is ROI focused - very practical examples. Ning Valuation Right On By Steve Rosenbaum ...