• Phorm Is Not Alone, NebuAd Discusses ISP Data Sensitivities| Leave a Comment

    There has been so much talk about Phorm and privacy concerns in the UK, but over here in the United States it’s been fairly quite. NebuAd is getting some attention such as a post the appeared on AlwaysOn’s blog called Selling (to) the Community and most recently Right-Now Buyers. In the posts, NebuAd’s CEO Robert [...]

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  • How To Reduce Affiliate Fraud – Delay Payments Two To Four Months| 5 Comments

    I came across a very interesting study by Benjamin G. Edelman last night titled, “Optimal Deterrence when Judgment-Proof Agents Are Paid In Arrears—With an Application to Online Advertising Fraud.” There is also a useful Q&A synopsis that can be found via Harvard Business’s Working Knowledge, titled, “Reducing Risk with Online Advertising” which outlines the main [...]

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  • More On Phorm and Domestic Data Collection| 2 Comments

    I had all these great ideas on what to blog about today, but Monday took its toll on me. That being said, there were two significant articles I read today which tie into one another. The first article was To Aim Ads, Web is Keeping Closer Eye on You which appeared in the New York [...]

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  • Hot Converting Offers For The Rest Of Q1 And Q2: Mobile And Dating| Leave a Comment

    Now that the Valentines Day is over and the flower offers increasingly stop converting, what are the hot offers to promote in the affiliate marketing space for Q1 and Q2? Simple, ringtones and dating offers. These offers have shown a fair amount of consistency, although that could be argued for ringtones. Dating in particular holds [...]

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