Archive for the ‘Mergers And Acquisitions’ Category
Friday, April 25th, 2008
Here are some of the articles that caught my attention today: Friday, April 25, 2008
Should Anti-Spyware Programs Fight Snooping I.S.P.’s? By Saul Hansell | The New York Times. Will spyware software block the cookies needed by ISP targeting companies like Phorm?
Three Reasons Your Visitors Don't Convert to Leads ...
Posted in Ad Networks, Behavioral Targeting, Legal, Mergers And Acquisitions, Online Marketing, Social Networking, UK Marketing | No Comments »
Thursday, April 24th, 2008
Here are some of the articles that caught my attention today: Thursday, April 24, 2008
Engagement is great, but show me the money By Bill Seely | iMediaConnection.com. This is a great read for anyone who is ROI focused - very practical examples.
Ning Valuation Right On By Steve Rosenbaum ...
Posted in Creatives, Legal, Mergers And Acquisitions, Monitization, Social Networking | No Comments »
Wednesday, April 23rd, 2008
Here are some of the articles that caught my attention today: Wednesday, April 23, 2008.
A Nosedive for Netflix by Arik Hesseldahl | BusinessWeek. Any players in the affiliate space should be watching this one as the online DVD rental model continues to evolve. Netflix has always been an online ...
Posted in Affiliate Marketing, Mergers And Acquisitions, Monitization | No Comments »
Monday, April 21st, 2008
Here are some of the articles that caught my attention today: Monday, April 21, 2008
Online Advertising Is a Lagging Indicator of a Recession By Saul Hansell | The New York Times. Hansell describes the mood from online marketers as being positive. All in all the online marketing world will not ...
Posted in Affiliate Marketing, Mergers And Acquisitions, Monitization, Online Marketing, Social Networking | No Comments »
Friday, April 11th, 2008
Here are some of the articles that caught my attention today: Friday April 11, 2008
AOL’s Falco Gets Something Right By Stacey Higginbotham | Gigaom.com. Discussed is the need for social networks to make their networks relevant for advertisers and users.
Gartner Says Vista Will Collapse. And That’s Why The ...
Posted in Ad Networks, Fraud, Mergers And Acquisitions, Social Networking | No Comments »
Thursday, April 10th, 2008
Here are some of the articles that caught my attention today: Thursday April 10, 2008
Ad Nets to Proliferate By Brian Morrissey| AdWeek. According to the Rubicon Project there are currently some 300 ad networks. Growth is expected to continue, “particularly among specialized networks that cater to brand advertisers.” Basically this ...
Posted in Ad Networks, Code, Mergers And Acquisitions, Online Marketing, Social Networking | No Comments »
Wednesday, April 9th, 2008
Here are some of the articles that caught my attention today: Wednesday April 9, 2008
I Saw The Future Of Social Networking The Other Day by Michael Arrington | TechCrunch. Arrington discusses the future of social networking, which appears to be launching soon on the iPhone.
Economy Has Become a Drag on ...
Posted in Affiliate Marketing, Mergers And Acquisitions, Monitization, Online Marketing, Recession Marketing, UK Marketing | No Comments »
Friday, April 4th, 2008
There has been so much talk about Phorm and privacy concerns in the UK, but over here in the United States it’s been fairly quite. NebuAd is getting some attention such as a post the appeared on AlwaysOn’s blog called Selling (to) the Community and most recently Right-Now Buyers.
In the ...
Posted in Legal, Mergers And Acquisitions, Monitization, UK Marketing | No Comments »
Thursday, April 3rd, 2008
With the acquisition of the DoubleClick Performics there has been a lot of conversation in the blogsphere about Google owning a SEO firm, Performics. Google yesterday announced that they will be splitting Performics into two separate companies. One for Affiliate Marketing and one for Search Marketing.
The Search Marketing business ...
Posted in Affiliate Marketing, Mergers And Acquisitions, Monitization | No Comments »
Monday, March 24th, 2008
Ad and vertical networks seem all the hype again although one could argue that Ad Networks have been the hype for some time. Last year while attending Ad-tech in NY, all the new networks blew me away. I literally did not recognize 20% or so of the networks that had ...
Posted in Affiliate Marketing, Mergers And Acquisitions, Monitization, Online Marketing | No Comments »
