- Today In Online Marketing News – Tuesday, May 6, 2008| Leave a Comment
Here are some of the articles that caught my attention today: Tuesday, May 6, 2008. The X Factor: The risky business of ad banners By Sean X Cummings | iMediaConnection. Cummings argues, “The way most agencies conceptualize banner ads is seriously flawed. The internet is a fundamentally different consumption medium than TV, so wake up!.” [...]
- Today In Online Marketing News – Monday, May 5, 2008| Leave a Comment
Here are some of the articles that caught my attention today: Monday, May 5, 2008 10 experts weigh in on marketing to U.S. Hispanics By Joe Kutchera | iMediaConnection. Executives from AOL Latino, Google and Terra to name a few chime on their experience marketing to Hispanic users. Netflix Broke the Rules and Won By [...]
- Today In Online Marketing News – Friday, April 25, 2008| Leave a Comment
Here are some of the articles that caught my attention today: Friday, April 25, 2008 Should Anti-Spyware Programs Fight Snooping I.S.P.’s? By Saul Hansell | The New York Times. Will spyware software block the cookies needed by ISP targeting companies like Phorm? Three Reasons Your Visitors Don’t Convert to Leads By Bryan Eisenberg | The [...]
- Today In Online Marketing News – Thursday, April 24, 2008| Leave a Comment
Here are some of the articles that caught my attention today: Thursday, April 24, 2008 Engagement is great, but show me the money By Bill Seely | iMediaConnection.com. This is a great read for anyone who is ROI focused – very practical examples. Ning Valuation Right On By Steve Rosenbaum | AlwaysOn. Ning is valued [...]
- Today In Online Marketing News – Wednesday, April 23, 2008| 1 Comment
Here are some of the articles that caught my attention today: Wednesday, April 23, 2008. A Nosedive for Netflix by Arik Hesseldahl | BusinessWeek. Any players in the affiliate space should be watching this one as the online DVD rental model continues to evolve. Netflix has always been an online marketing leader, but they are [...]
- Today In Online Marketing News – Monday, April 21, 2008| Leave a Comment
Here are some of the articles that caught my attention today: Monday, April 21, 2008 Online Advertising Is a Lagging Indicator of a Recession By Saul Hansell | The New York Times. Hansell describes the mood from online marketers as being positive. All in all the online marketing world will not be in for the [...]
- Today In Online Marketing News – Friday April 11, 2008| Leave a Comment
Here are some of the articles that caught my attention today: Friday April 11, 2008 AOL’s Falco Gets Something Right By Stacey Higginbotham | Gigaom.com. Discussed is the need for social networks to make their networks relevant for advertisers and users. Gartner Says Vista Will Collapse. And That’s Why The Yahoo Deal Must Happen by [...]
- Today In Online Marketing News – Thursday April 10, 2008| Leave a Comment
Here are some of the articles that caught my attention today: Thursday April 10, 2008 Ad Nets to Proliferate By Brian Morrissey| AdWeek. According to the Rubicon Project there are currently some 300 ad networks. Growth is expected to continue, “particularly among specialized networks that cater to brand advertisers.” Basically this means the growth will [...]
- Today In Online Marketing News – Wednesday April 9, 2008| Leave a Comment
Here are some of the articles that caught my attention today: Wednesday April 9, 2008 I Saw The Future Of Social Networking The Other Day by Michael Arrington | TechCrunch. Arrington discusses the future of social networking, which appears to be launching soon on the iPhone. Economy Has Become a Drag on Silicon Valley By [...]
- Phorm Is Not Alone, NebuAd Discusses ISP Data Sensitivities| Leave a Comment
There has been so much talk about Phorm and privacy concerns in the UK, but over here in the United States it’s been fairly quite. NebuAd is getting some attention such as a post the appeared on AlwaysOn’s blog called Selling (to) the Community and most recently Right-Now Buyers. In the posts, NebuAd’s CEO Robert [...]
