Archive for the ‘Monitization’ Category
Friday, June 20th, 2008
Brought to You by . . . Anyone? By Peter Whoriskey | The Washington Post. "One of the nation's leading sponsors of online media, Rob Wrubel lays out as much as $20 million a month for Internet ads. Over time, his firm's ad buys have supported a wide spectrum of ...
Posted in Advertising Agencies, Affiliate Marketing, Creatives, Media Buying, Monitization, Search Marketing | No Comments »
Thursday, June 19th, 2008
Web use at work can be constructive, study says By Associated Press | Cnn.com. "It's no secret that people sneak in some personal e-mail and Web surfing when they're supposed to be working."
NebuAd Accused Of Ignoring Online Privacy Basic Rules By Wendy Davis | MediaPost.com. "With lawmakers gearing up to ...
Posted in Ad Networks, Behavioral Targeting, Legal, Media Buying, Monitization, Rankings, Search Marketing, Social Networking | No Comments »
Wednesday, June 18th, 2008
5 ways to ruin your industry reputation By Sean Cheyney | iMediaConnection.com. "Why is it that some people appear to repel business while others have an abundance of business everywhere they look? On both the buy side and the sell side, a handful of missteps can ruin your industry reputation ...
Posted in Ad Networks, Advertising Agencies, Media Buying, Monitization, Online Marketing, Recession Marketing, Social Networking | No Comments »
Tuesday, June 17th, 2008
Hydra Network Debuts Transparent CPA Network By Tameka Kee | MediaPost.com. "Cost-per-acquisition (CPA) ad network provider Hydra Network has added another facet to its roster of advertising options. It's Hydra Elite, a fully transparent network compiled of nearly two dozen high-volume publishers in the display, email and search channels."
Social Networking ...
Posted in Ad Networks, Affiliate Marketing, Behavioral Targeting, Fraud, Legal, Monitization, Social Networking | No Comments »
Friday, June 13th, 2008
Almost 75 per cent of Canadians use Internet By LuAnn LaSalle | The Toronto Star. "MONTREAL–Almost all 16- and 17-year-olds in Canada have used the Internet either for doing school work, sending text messages, playing video games or listening to music, according to a study released today."
A new flavor ...
Posted in Monitization, Search Marketing, Social Networking | No Comments »
Tuesday, June 10th, 2008
A new flavor of Google Trends By Heej Hwang | Google. "The latest version of Google Trends is now live! If you've used it in the past, you know that Google Trends can be used to see how popular certain search terms are across geographic regions, cities, and languages. With ...
Posted in Behavioral Targeting, Creatives, Monitization, Search Marketing, Social Networking | No Comments »
Tuesday, June 10th, 2008
Spoof ads run in Philly.com, Inquirer, Daily News By The Inquirer | Philly.com. "The Inquirer, the Philadelphia Daily News and Philly.com ran a series of spoof airline advertisements yesterday that a spokesman said were meant to gauge their collective power "in generating awareness and traffic for, in this case, a ...
Posted in Ad Networks, Behavioral Targeting, Creatives, Mergers And Acquisitions, Monitization, Recession Marketing, Social Networking, Video Advertising | No Comments »
Monday, June 9th, 2008
Today In Online Marketing News – Monday, June 9 2008
Our New Social Media Deals Report: Charting VC and M&A Deals Over the Last Year By Amanda Natividad | PaidContent.com. "Nearly two years ago we had our first Social Media Deals Report in which we recounted the social media VC and ...
Posted in Ad Networks, Creatives, Legal, Mergers And Acquisitions, Monitization, Rankings, Search Marketing, Social Networking, UK Marketing | No Comments »
Sunday, June 8th, 2008
Today In Online Marketing News – Sunday June 8, 2008
Google Search Ads Rile Its Big Customers By Emily Steel | The Wall Street Journal. "As Google Inc. pushes to sell ads crucial to its revenue growth, some of its largest advertisers are growing angry with the way the company oversees ...
Posted in Creatives, Mergers And Acquisitions, Monitization, Online Marketing, Search Marketing, Social Networking, Video Advertising | No Comments »
Monday, June 2nd, 2008
The Fork in the Road for Social Media By Bernard Lunn | ReadWriteWeb.com. "Social networking is at a major fork in the road. Down one road is adding more features to a walled garden and opening up just enough, so that users seldom need to leave. Most sites are going ...
Posted in Behavioral Targeting, Legal, Mergers And Acquisitions, Monitization, Social Networking | No Comments »
