- Leadscon Las Vegas 2010| Leave a Comment
Today was the start of Leadcon 2010 in Las Vegas. The show is again being held this year at the Mirage, but this time with some 2000 attendees. For the individuals that attended last year, you know this a well-organized and very well represented show…
- Online Marketing Strategy: The Power of Freebies| Leave a Comment
Always a fan of infomercials since I was a little kid, and fascinated as an adult at just how large the infomercial industry is. The “As Seen on TV” vertical has always been large and has significantly expanded in recent years. This expansion has been turbocharged due to the recession, and larger brand advertisers [...]
- 2010 Affiliate Summit West (late) Re-cap| Leave a Comment
The 2010 Affiliate Summit West in Las Vegas took place last week and was again a great success. I arrived in Las Vegas on Saturday night after flying in from Toronto and did what any rational person would do on a Saturday night after a Four-plus hour flight and a three hour time difference, I checked into my hotel dropped off my bags and when out!
- Getting Back To Blogging| Leave a Comment
Google’s ongoing clash with the newspaper industry is discussed as well as the anticipated Mobile disruption that Google’s newly announced Nexus One mobile phone will have on the market.
- The Key To Sustainable Paid Search Is Relevancy| Leave a Comment
The key to a sustainable paid search model is to create relevant landing pages. When done right, these pages can then be used to attain leads and sales in a highly cost-effective manner that not only increases quality, but can increase volume all while decreasing cost.
- Google Now Allowing Ad Networks To Buy AdSense Inventory| Leave a Comment
Google is now allowing ad networks to by AdSense inventory. The yield optimization landscape, just got even more competitive – how will this affect you?
- July comScore Media Metrix Numbers Public| Leave a Comment
The July comScore Media Metrix became public yesterday. By looking at these reports, marketers and advertisers can gain useful insight into consumer trends and of course reach…
- With So Many Different Online Ad Sizes, What Works?| Leave a Comment
There so many different online creative sizes for banners that it gets confusing. What is the best size and what performs best?
- Fresh From FriendFeed| Leave a Comment
Podcast: Understand Facebook Connect for Business « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing This is a great explanation on how to use Facebook Connect and it’s only 20 minutes. You can even download it in MP3 format.
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- Mobile Marketing Opportunities…with RIM| Leave a Comment
Apple rules the mobile app world, but RIM is making some big moves. Full Flash and Microsoft Silverlight support is coming soon to the Blackberry and with it brings significant revenue potential for advertisers and marketers.
