Archive for the ‘Online Marketing’ Category
Friday, July 4th, 2008
Borders.com brings bookstore buzz to Internet by Helen Leggatt | BizReport.com. "The demand for authentic and user-generated reviews is hard to ignore and that’s just one reason Borders.com has rolled out a ratings and review function on its new ecommerce site."
Creating a niche is key for social marketers by Kristina ...
Posted in Online Marketing, Optimization, Recession Marketing, Social Networking | No Comments »
Wednesday, June 18th, 2008
5 ways to ruin your industry reputation By Sean Cheyney | iMediaConnection.com. "Why is it that some people appear to repel business while others have an abundance of business everywhere they look? On both the buy side and the sell side, a handful of missteps can ruin your industry reputation ...
Posted in Ad Networks, Advertising Agencies, Media Buying, Monitization, Online Marketing, Recession Marketing, Social Networking | No Comments »
Sunday, June 8th, 2008
Today In Online Marketing News – Sunday June 8, 2008
Google Search Ads Rile Its Big Customers By Emily Steel | The Wall Street Journal. "As Google Inc. pushes to sell ads crucial to its revenue growth, some of its largest advertisers are growing angry with the way the company oversees ...
Posted in Creatives, Mergers And Acquisitions, Monitization, Online Marketing, Search Marketing, Social Networking, Video Advertising | No Comments »
Friday, May 30th, 2008
I had a few people ping me yesterday about the "Wii Fit Girl" which now has over 9300 DIGGs. More on the video can be found through The Los Angeles Times and Shoemoney.com.
The video has been seen some 725,000+ times in the last day.
SHARETHIS.addEntry({ title: "Wii Fit Girl And the ...
Posted in Creatives, Online Marketing | No Comments »
Thursday, May 29th, 2008
Start Raising Prices Now By George Stalk | Harvard Business Publishing. "We are entering a sustained period of inflationary price pressures. This is for real and is different from the past high inflation periods. Three key points:
* You will need to price with the response of your competitors clearly in ...
Posted in Behavioral Targeting, Mergers And Acquisitions, Online Marketing, Recession Marketing | No Comments »
Tuesday, May 27th, 2008
An Upstart Challenges the Big Web Browsers By Brad Stone | The New York Times. “Next month, after three years of development and six months of public testing, Mozilla, the insurgent browser developer that rose from the ashes of Netscape, will release Firefox 3.0. It will feature a few tricks ...
Posted in Online Marketing | No Comments »
Friday, May 23rd, 2008
Here are some of the articles that caught my attention today: Friday May 23, 2008.
Microsoft Offers Rebates to Shoppers Using Its Search By Miguel Helft | The New York Times. “With its share of the Internet search market in steady decline and its pursuit of an alliance with Yahoo ...
Posted in Affiliate Marketing, Mergers And Acquisitions, Monitization, Online Marketing, Rankings, Search Marketing | No Comments »
Thursday, May 22nd, 2008
Here are some of the articles that caught my attention today: Thursday May 22, 2008.
Facebook execs explain profile redesign By Stephanie Olsen | Webware.com “PALO ALTO, Calif.--Facebook plans to unveil a redesign of profile pages in coming weeks to help members cut down on the clutter, executives said here ...
Posted in Creatives, Mergers And Acquisitions, Monitization, Online Marketing, Social Networking | No Comments »
Wednesday, May 21st, 2008
Here are some of the articles that caught my attention today: Wednesday May 21, 2008
Online Search Ads Faring Better Than Expensive Displays By Stephanie Clifford and Miguel Helft | The New York Times. “In the past few years, Web publishers have made a big bet on booming online advertising revenues. ...
Posted in Advertising Agencies, Affiliate Marketing, Competitive Intelligence, Mergers And Acquisitions, Online Marketing, Rankings, Social Networking | No Comments »
Wednesday, May 7th, 2008
Here are some of the articles that caught my attention today: Wednesday May 7, 2008
When Everything Is Media, What Is Media Worth? By Troy Young | Advertising Age. This is a great article. “The market has struggled to place value on social media as an ad vehicle, but with ...
Posted in Behavioral Targeting, Fraud, Mergers And Acquisitions, Online Marketing, Recession Marketing, Social Networking | No Comments »
