Archive for the ‘Rankings’ Category
Thursday, July 3rd, 2008
Should You Invest in the Long Tail? By Anita Elberse | Harvard Business Publishing. "It was a compelling idea: In the digitized world, there’s more money to be made in niche offerings than in blockbusters. The data tell a different story."
Debating the Long Tail By Chris Anderson | Harvard ...
Posted in Ad Networks, Advertising Agencies, Affiliate Marketing, Media Buying, Rankings, Search Marketing, Social Networking | No Comments »
Wednesday, July 2nd, 2008
The Worst IPO Market on Record? By Spencer E. Ante | BusinessWeek.com. "The first half of 2008 was dismal for venture-backed initial public offerings, and most VCs don't see the climate improving any time soon."
Web Design Case Study: Community By Helen Walters | BusinessWeek.com. "More and more businesses want an ...
Posted in Ad Networks, Affiliate Marketing, Behavioral Targeting, Code, Creatives, Mergers And Acquisitions, Monitization, Rankings, Search Marketing, Social Networking | No Comments »
Monday, June 30th, 2008
Online ad spend growing at "phenomenal rate" By Helen Leggatt | BizReport.com. "Ten percent of all advertising spending across all media will be on online ads according to recent forecasts released by IDC."
Bringing Health Records Online By Catherine Holahan | BusinessWeek.com. "When he worked in the emergency room, Dr. James ...
Posted in Ad Networks, Advertising Agencies, Affiliate Marketing, Legal, Monitization, Rankings, Search Marketing | No Comments »
Thursday, June 19th, 2008
Web use at work can be constructive, study says By Associated Press | Cnn.com. "It's no secret that people sneak in some personal e-mail and Web surfing when they're supposed to be working."
NebuAd Accused Of Ignoring Online Privacy Basic Rules By Wendy Davis | MediaPost.com. "With lawmakers gearing up to ...
Posted in Ad Networks, Behavioral Targeting, Legal, Media Buying, Monitization, Rankings, Search Marketing, Social Networking | No Comments »
Monday, June 9th, 2008
Today In Online Marketing News – Monday, June 9 2008
Our New Social Media Deals Report: Charting VC and M&A Deals Over the Last Year By Amanda Natividad | PaidContent.com. "Nearly two years ago we had our first Social Media Deals Report in which we recounted the social media VC and ...
Posted in Ad Networks, Creatives, Legal, Mergers And Acquisitions, Monitization, Rankings, Search Marketing, Social Networking, UK Marketing | No Comments »
Wednesday, May 28th, 2008
Web users 'getting more ruthless' BBC News. Web users are getting more ruthless and selfish when they go online, reveals research.
How Big Brands Embrace Analytics By Neil Mason | The ClickZ Network. "I'm just back from the eMetrics Marketing Optimization Summit in London. It was a busy two ...
Posted in Affiliate Marketing, Competitive Intelligence, Fraud, Legal, Mergers And Acquisitions, Monitization, Rankings, Social Networking | No Comments »
Friday, May 23rd, 2008
Here are some of the articles that caught my attention today: Friday May 23, 2008.
Microsoft Offers Rebates to Shoppers Using Its Search By Miguel Helft | The New York Times. “With its share of the Internet search market in steady decline and its pursuit of an alliance with Yahoo ...
Posted in Affiliate Marketing, Mergers And Acquisitions, Monitization, Online Marketing, Rankings, Search Marketing | No Comments »
Wednesday, May 21st, 2008
Here are some of the articles that caught my attention today: Wednesday May 21, 2008
Online Search Ads Faring Better Than Expensive Displays By Stephanie Clifford and Miguel Helft | The New York Times. “In the past few years, Web publishers have made a big bet on booming online advertising revenues. ...
Posted in Advertising Agencies, Affiliate Marketing, Competitive Intelligence, Mergers And Acquisitions, Online Marketing, Rankings, Social Networking | No Comments »
Sunday, March 2nd, 2008
There are many ad networks out there that delivery a ton of inventory. Often times it is the networks that have the best reach which get the most attention. Personally, I could care less what percentage of the population that networks hit, I am interested in inventory that is reasonably ...
Posted in Affiliate Marketing, Code, Competitive Intelligence, Online Marketing, Rankings | No Comments »
Saturday, February 23rd, 2008
Towards the end of last year there was much discussion about the issues related to traffic measurement. The two companies often times associate with this concern are Neilsen Online and Comscore. Both organizations according to IAB Chief Executive Randall Rothenberg "still [are] relying on panels, a media-measurement technique invented ...
Posted in Online Marketing, Rankings | No Comments »