Archive for the ‘Recession Marketing’ Category

More On Phorm and Domestic Data Collection

Monday, March 10th, 2008

I had all these great ideas on what to blog about today, but Monday took its toll on me. That being said, there were two significant articles I read today which tie into one another. The first article was To Aim Ads, Web is Keeping Closer Eye on You which ...

Online Marketing and IPOs

Thursday, March 6th, 2008

Aaron Ricadela of Business Week put out an interesting article today called Web 2.0’s Long Road to IPOs. I found this article particularly compelling as it touches upon many points I have been blogging here about here recently such as the recession and having a viable online business model. In ...

Sanberg Joins Facebook, NebuAd and Phorm Expand and Turn Launches Turn Smart Market

Wednesday, March 5th, 2008

Today it was announced that Sheryl Sanberg is joining Facbebook as the new COO. Sandberg was a six-year veteran with Google as their VP of global online sales and operations. Sanberg will defiantly have her hands full with Facebook as they are churning out money faster than it’s coming ...

Marketing Your Way Through a (Online) Recession

Tuesday, March 4th, 2008

Cruising here at 35,000 feet, the recession continues to loom in my mind. I feel fortunate to be in a vertical that it is fairly recession proof. That being said, I will still feel the recession’s effects, especially as consumers continuously feel the pinch. As a reader of this blog ...