• The Technology Behind Phorm And NebuAd: Deep Packet Inspection (DPI)| Leave a Comment

    I have been talking a lot about Phorm and NebuAd’s ISP targeted advertising lately. What I have not touched on is the technology behind this ISP based targeted advertising. The technology is called Deep Packet Inspection or DPI. Deep Packet Inspection is also the technology behind the whole Network Neutrality debates. Network neutrality is defined [...]

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