• 2010 Affiliate Summit West (late) Re-cap| Leave a Comment

    The 2010 Affiliate Summit West in Las Vegas took place last week and was again a great success. I arrived in Las Vegas on Saturday night after flying in from Toronto and did what any rational person would do on a Saturday night after a Four-plus hour flight and a three hour time difference, I checked into my hotel dropped off my bags and when out!

  • How To Reduce Affiliate Fraud – Delay Payments Two To Four Months| 3 Comments

    I came across a very interesting study by Benjamin G. Edelman last night titled, “Optimal Deterrence when Judgment-Proof Agents Are Paid In Arrears—With an Application to Online Advertising Fraud.” There is also a useful Q&A synopsis that can be found via Harvard Business’s Working Knowledge, titled, “Reducing Risk with Online Advertising” which outlines the main [...]